{"id":154189,"date":"2025-10-31T12:35:47","date_gmt":"2025-10-31T12:35:47","guid":{"rendered":"https:\/\/marcelocortazio.com.br\/?page_id=154189"},"modified":"2026-04-08T16:51:29","modified_gmt":"2026-04-08T16:51:29","slug":"marcelo-cortazio-storytelling-consulting","status":"publish","type":"page","link":"https:\/\/marcelocortazio.com.br\/","title":{"rendered":"marcelo cortazio storytelling consulting"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;3&#8243; back_color=&#8221;color-jevc&#8221; overlay_alpha=&#8221;100&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; border_color=&#8221;color-gyho&#8221; border_style=&#8221;solid&#8221; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;142811&#8243; back_color_type=&#8221;uncode-palette&#8221; 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text_weight=&#8221;100&#8243; uncode_shortcode_id=&#8221;656407&#8243; text_color_type=&#8221;uncode-palette&#8221;]Transforme mensagens de marca em hist\u00f3rias que engajam[\/vc_custom_heading][vc_empty_space empty_h=&#8221;2&#8243; desktop_visibility=&#8221;yes&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_visibility=&#8221;yes&#8221; medium_width=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;176998&#8243;][vc_custom_heading text_color=&#8221;color-lxmt&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;100&#8243; text_height=&#8221;fontheight-185891&#8243; uncode_shortcode_id=&#8221;696958&#8243; text_color_type=&#8221;uncode-palette&#8221; heading_custom_size=&#8221;clamp(10px,4vw,23px)&#8221;]Desenhamos narrativas que atravessam comunica\u00e7\u00e3o interna, externa, employer branding e treinamento corporativo. 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Elas compram hist\u00f3rias.&#8221;[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_visibility=&#8221;yes&#8221; medium_width=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; mobile_width=&#8221;0&#8243; width=&#8221;3\/12&#8243; uncode_shortcode_id=&#8221;392231&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=&#8221;2&#8243; mobile_visibility=&#8221;yes&#8221;][vc_separator sep_color=&#8221;&#8221; uncode_shortcode_id=&#8221;473947&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221; uncode_shortcode_id=&#8221;436875&#8243; border_color_type=&#8221;uncode-solid&#8221; border_color_solid=&#8221;rgba(255,255,255,0.25)&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;justify&#8221; gutter_size=&#8221;2&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;6\/12&#8243; uncode_shortcode_id=&#8221;128537&#8243;][vc_custom_heading text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;800&#8243; uncode_shortcode_id=&#8221;173151&#8243; heading_custom_size=&#8221;clamp(15px,7.5vw,35px)&#8221;]As marcas que voc\u00ea esquece fazem an\u00fancios. As que voc\u00ea ama criam universos onde voc\u00ea quer entrar.[\/vc_custom_heading][vc_custom_heading text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;100&#8243; text_height=&#8221;fontheight-185891&#8243; uncode_shortcode_id=&#8221;261699&#8243; heading_custom_size=&#8221;clamp(15px,7.5vw,20px)&#8221;]Por mais de 20 anos, <strong><u>venho construindo pontes entre branding e entretenimento<\/u><\/strong>. Transformando marcas globais atrav\u00e9s de hist\u00f3rias que conectam, engajam e vendem. H\u00e1 10 anos, eu sou o diretor art\u00edstico do programa Preview no Canal Telecine. Em minha carreira, desenvolvi projetos de entretenimento e branded content para canais como <strong>Telecine<\/strong>, <strong>Glitz<\/strong>, <strong>GNT<\/strong> e <strong>Canal Like<\/strong>, al\u00e9m de grandes players como <strong>Coca-Cola<\/strong>, <strong>IBM<\/strong>, <strong>Ipiranga<\/strong>, <strong>Petrobras<\/strong>\u00a0e <strong>L\u2019Or\u00e9a<\/strong>l.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;1&#8243;][vc_button size=&#8221;btn-lg&#8221; radius=&#8221;btn-round&#8221; outline=&#8221;yes&#8221; border_width=&#8221;0&#8243; icon_position=&#8221;right&#8221; scale_mobile=&#8221;no&#8221; uncode_shortcode_id=&#8221;165656&#8243; icon=&#8221;fa fa-arrow-right2&#8243; link=&#8221;url:https%3A%2F%2Fwww.linkedin.com%2Fin%2Fmarcelocortazio%2F|target:_blank&#8221;]LINKEDIN[\/vc_button][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;bottom&#8221; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_visibility=&#8221;yes&#8221; medium_width=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; mobile_width=&#8221;0&#8243; width=&#8221;4\/12&#8243; uncode_shortcode_id=&#8221;172876&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;2\/12&#8243; uncode_shortcode_id=&#8221;107912&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;5&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-140313&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;518158&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;1&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;746352&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h6&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;100&#8243; uncode_shortcode_id=&#8221;202217&#8243; text_color_type=&#8221;uncode-palette&#8221; heading_custom_size=&#8221;clamp(50px,10vw,140px)&#8221;]Educa\u00e7\u00e3o[\/vc_custom_heading][vc_empty_space empty_h=&#8221;0&#8243;][vc_separator sep_color=&#8221;color-jevc&#8221; uncode_shortcode_id=&#8221;928299&#8243; sep_color_type=&#8221;uncode-palette&#8221;][vc_empty_space empty_h=&#8221;2&#8243;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;4\/12&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-186890&#8243; text_weight=&#8221;100&#8243; uncode_shortcode_id=&#8221;121387&#8243; text_color_type=&#8221;uncode-palette&#8221;]Workshops e palestras em storytelling para empresas[\/vc_custom_heading][vc_empty_space empty_h=&#8221;2&#8243; desktop_visibility=&#8221;yes&#8221;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_visibility=&#8221;yes&#8221; medium_width=&#8221;0&#8243; mobile_visibility=&#8221;yes&#8221; mobile_width=&#8221;0&#8243; width=&#8221;2\/12&#8243;][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;6\/12&#8243;][vc_custom_heading text_color=&#8221;color-jevc&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;100&#8243; text_height=&#8221;fontheight-185891&#8243; uncode_shortcode_id=&#8221;159674&#8243; text_color_type=&#8221;uncode-palette&#8221; heading_custom_size=&#8221;clamp(10px,4vw,23px)&#8221;]Na era da aten\u00e7\u00e3o, quem n\u00e3o sabe contar hist\u00f3rias n\u00e3o \u00e9 ouvido. J\u00e1 vi de perto quantas mensagens corporativas se perdem no ru\u00eddo: treinamentos que n\u00e3o engajam, workshops esquecidos, palestras que n\u00e3o deixam impacto.[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-jevc&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;100&#8243; text_height=&#8221;fontheight-185891&#8243; uncode_shortcode_id=&#8221;774231&#8243; text_color_type=&#8221;uncode-palette&#8221; heading_custom_size=&#8221;clamp(10px,4vw,23px)&#8221;]Por isso criei minhas <strong>experi\u00eancias de aprendizagem em storytelling<\/strong>. Encontros feitos para ensinar times a contar hist\u00f3rias melhores, capazes de conquistar aten\u00e7\u00e3o e gerar transforma\u00e7\u00e3o real dentro e fora da empresa.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_empty_space empty_h=&#8221;2&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;2&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;230132&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;4&#8243; width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;159408&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;three-four&#8221; alignment=&#8221;center&#8221; shape=&#8221;img-round&#8221; radius=&#8221;lg&#8221; advanced=&#8221;yes&#8221; 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align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;227891&#8243;][vc_button button_color=&#8221;accent&#8221; size=&#8221;btn-lg&#8221; radius=&#8221;btn-round&#8221; border_animation=&#8221;btn-ripple-out&#8221; hover_fx=&#8221;full-colored&#8221; border_width=&#8221;0&#8243; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;740680&#8243; link=&#8221;url:https%3A%2F%2Fmarcelocortazio.com.br%2Findex.php%2Fpalestras%2F|title:Palestras&#8221;]D\u00ea ao seu time o que falta para engajar pessoas[\/vc_button][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;3&#8243; back_color=&#8221;color-140313&#8243; overlay_alpha=&#8221;20&#8243; gutter_size=&#8221;100&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; style=&#8221;inherited&#8221; row_name=&#8221;About Us&#8221; uncode_shortcode_id=&#8221;144801&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;4&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner column_width_use_pixel=&#8221;yes&#8221; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; column_width_pixel=&#8221;900&#8243; uncode_shortcode_id=&#8221;327130&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;600&#8243; uncode_shortcode_id=&#8221;814684&#8243; heading_custom_size=&#8221;clamp(20px,7.5vw,55px)&#8221;]Para quem as palestras e workshops s\u00e3o indicadas?[\/vc_custom_heading][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;custom&#8221; text_weight=&#8221;100&#8243; uncode_shortcode_id=&#8221;136209&#8243; heading_custom_size=&#8221;clamp(15px,7.5vw,25px)&#8221;]Minhas palestras e workshops foram criados pra <strong>times<\/strong> que precisam transformar comunica\u00e7\u00e3o em cultura e prop\u00f3sito em a\u00e7\u00e3o.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;1&#8243; bottom_padding=&#8221;2&#8243; back_color=&#8221;color-140313&#8243; overlay_alpha=&#8221;0&#8243; gutter_size=&#8221;100&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; style=&#8221;inherited&#8221; uncode_shortcode_id=&#8221;160903&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;413313&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;100&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-rocket2&#8243; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; align=&#8221;left&#8221; title=&#8221;Marketing &amp; Branding&#8221; uncode_shortcode_id=&#8221;213569&#8243; icon_color_type=&#8221;uncode-palette&#8221;]Pra quem quer criar universos, n\u00e3o campanhas. Marcas que as pessoas realmente queiram seguir[\/vc_icon][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-id-badge&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; align=&#8221;left&#8221; title=&#8221;Employer Branding&#8221; uncode_shortcode_id=&#8221;172023&#8243; icon_color_type=&#8221;uncode-palette&#8221;]Pra quem quer construir uma marca que inspira de dentro pra fora. E transforma pertencimento em reputa\u00e7\u00e3o.[\/vc_icon][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-bullhorn2&#8243; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; align=&#8221;left&#8221; title=&#8221;Comunica\u00e7\u00e3o Interna&#8221; uncode_shortcode_id=&#8221;132537&#8243; icon_color_type=&#8221;uncode-palette&#8221;]Pra quem quer que cada mensagem seja sentida. E fale com voz humana.[\/vc_icon][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;100&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-chat&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; align=&#8221;left&#8221; title=&#8221;RH &amp; DHO&#8221; uncode_shortcode_id=&#8221;122739&#8243; icon_color_type=&#8221;uncode-palette&#8221;]Pra quem engaja de dentro pra fora. E transforma valores em a\u00e7\u00e3o.[\/vc_icon][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-shield2&#8243; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; align=&#8221;left&#8221; title=&#8221;Compliance&#8221; uncode_shortcode_id=&#8221;159210&#8243; icon_color_type=&#8221;uncode-palette&#8221;]Pra quem precisa falar de regras sem parecer cartilha. E gerar ades\u00e3o sem t\u00e9dio.[\/vc_icon][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;100&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;3&#8243; mobile_width=&#8221;0&#8243; zoom_width=&#8221;0&#8243; zoom_height=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_icon icon=&#8221;fa fa-lightbulb&#8221; icon_color=&#8221;accent&#8221; size=&#8221;fa-3x&#8221; text_size=&#8221;h4&#8243; align=&#8221;left&#8221; title=&#8221;T&amp;D&#8221; uncode_shortcode_id=&#8221;845547&#8243; icon_color_type=&#8221;uncode-palette&#8221;]<\/p>\n<p data-start=\"154\" data-end=\"303\">Pra quem quer mais do que treinar. Quer provocar, desbloquear e transformar.<\/p>\n<p>[\/vc_icon][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;143357&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_row_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_center&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;227891&#8243;][vc_button button_color=&#8221;accent&#8221; size=&#8221;btn-lg&#8221; radius=&#8221;btn-round&#8221; border_animation=&#8221;btn-ripple-out&#8221; hover_fx=&#8221;full-colored&#8221; border_width=&#8221;0&#8243; button_color_type=&#8221;uncode-palette&#8221; uncode_shortcode_id=&#8221;117442&#8243; link=&#8221;url:https%3A%2F%2Fmarcelocortazio.com.br%2Findex.php%2Fpalestras%2F|title:Palestras&#8221;]D\u00ea ao seu time o que falta para engajar pessoas[\/vc_button][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-xsdn&#8221; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;0&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; content_parallax=&#8221;0&#8243; uncode_shortcode_id=&#8221;122774&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_use_pixel=&#8221;yes&#8221; gutter_size=&#8221;2&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;4&#8243; style=&#8221;dark&#8221; back_color=&#8221;color-187220&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; column_width_pixel=&#8221;600&#8243; uncode_shortcode_id=&#8221;201533&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_empty_space empty_h=&#8221;2&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h6&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;h3&#8243; text_weight=&#8221;100&#8243; uncode_shortcode_id=&#8221;197662&#8243; text_color_type=&#8221;uncode-palette&#8221;]Para Founders &amp; C-Levels[\/vc_custom_heading][vc_separator sep_color=&#8221;color-uydo&#8221; uncode_shortcode_id=&#8221;415208&#8243; sep_color_type=&#8221;uncode-palette&#8221;][vc_custom_heading text_color=&#8221;color-726292&#8243; text_font=&#8221;font-186890&#8243; uncode_shortcode_id=&#8221;123448&#8243; text_color_type=&#8221;uncode-palette&#8221;]Quando o fundador se esconde, a marca perde vendas e relev\u00e2ncia.[\/vc_custom_heading][vc_custom_heading text_color=&#8221;color-xsdn&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; text_weight=&#8221;200&#8243; text_height=&#8221;fontheight-185891&#8243; uncode_shortcode_id=&#8221;213937&#8243; text_color_type=&#8221;uncode-palette&#8221;]As marcas que vencem a guerra da aten\u00e7\u00e3o s\u00e3o as<strong> founder-led brands.<\/strong> Empresas que usam a hist\u00f3ria, vis\u00e3o e voz do fundador como motor de crescimento. Quando o fundador se apaga, a marca vira s\u00f3 mais uma.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;1&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; text_weight=&#8221;200&#8243; text_height=&#8221;fontheight-185891&#8243; uncode_shortcode_id=&#8221;161079&#8243; text_color_type=&#8221;uncode-palette&#8221;]Isso n\u00e3o \u00e9 sobre LinkedIn. \u00c9 sobre descobrir seu <span style=\"color: #00b771;\"><strong>Condutor Narrativo:<\/strong><\/span> a hist\u00f3ria que conecta voc\u00ea, sua marca e seu p\u00fablico. Com clareza, seu pitch, palestra, post ou entrevista deixam de ser pe\u00e7as soltas e passam a formar um patrim\u00f4nio narrativo \u00fanico, que diferencia voc\u00ea e multiplica o poder da sua marca.[\/vc_custom_heading][vc_empty_space empty_h=&#8221;1&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; text_weight=&#8221;900&#8243; uncode_shortcode_id=&#8221;458424&#8243; text_color_type=&#8221;uncode-palette&#8221;]Benef\u00edcios em investir no seu condutor narrativo[\/vc_custom_heading][vc_separator sep_color=&#8221;color-gyho&#8221; uncode_shortcode_id=&#8221;151086&#8243; sep_color_type=&#8221;uncode-palette&#8221;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;1&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;194871&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/6&#8243; uncode_shortcode_id=&#8221;263324&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h1&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; text_weight=&#8221;400&#8243; sub_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;644432&#8243; text_color_type=&#8221;uncode-palette&#8221;]01[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;702707&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; text_weight=&#8221;400&#8243; sub_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;114099&#8243; text_color_type=&#8221;uncode-palette&#8221;]Clareza[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;220711&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h3&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;h5&#8243; text_weight=&#8221;100&#8243; sub_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;820135&#8243; text_color_type=&#8221;uncode-palette&#8221;]descubra a hist\u00f3ria que s\u00f3 voc\u00ea pode contar e que a sua marca precisa.[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_separator sep_color=&#8221;color-gyho&#8221; uncode_shortcode_id=&#8221;214269&#8243; sep_color_type=&#8221;uncode-palette&#8221;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;1&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;191244&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/6&#8243; uncode_shortcode_id=&#8221;784212&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; heading_semantic=&#8221;h1&#8243; text_font=&#8221;font-186890&#8243; text_size=&#8221;h4&#8243; text_weight=&#8221;100&#8243; sub_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;126814&#8243; text_color_type=&#8221;uncode-palette&#8221;]02[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;0&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;0&#8243; style=&#8221;dark&#8221; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;4&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243; uncode_shortcode_id=&#8221;130496&#8243;][vc_custom_heading text_color=&#8221;color-xsdn&#8221; 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